Sales Letter Improvements

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In this Outsourcing Blueprints session with Pattie we are working on Sales Letter Improvements on a site she is about to launch. We go through each section to determine where we can tweak the copy to better address her target market and encourage reader engagement. We ask important questions from the point of view of… Continue Reading

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Sales Page Critique

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In this Outsourcing Blueprint Session with Mynders we delve into a Sales Page Critique on his soon to be launched site from the perspective of a potential customer. We begin by defining the offer and questioning the core benefits of the product. We reveal weak areas and explain how to get attention for a more… Continue Reading

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Sales Copy Critique – Part 2*

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Part 2 Sales Copy Critique – (this post) Part 1 of Sales Copy Critique In this outsourcing Blueprint Session with Anthony we are on part 2 of his Sales Copy Critique which focuses on his Video Options Upgrade. We take a look at the initial header and see potential problems with wording confusion and the… Continue Reading

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Sales Copy Critique – Part 1

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Part 1 Sales Copy Critique – (this post) Part 2 of Sales Copy Critique In this Outsourcing Blueprint Session with Anthony we are on Part 1 of a Sales Copy Critique on his Membership Upgrade page. We review the page visually from a customer point of view and suggest rewording key headers to avoid distraction…. Continue Reading

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Sales Letter Critique

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This Outsourcing Blueprint Session is a Sales Letter Critique with Anthony focusing on layout, copy and payment options. We also answer questions he has on User upgrades in his membership site. Upon review we suggest several rewording changes to avoid competing for people’s attention and explain how to present key points effectively while removing redundancy…. Continue Reading

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BuddyPress Q&A – Optin Page Sales Video Critique – Part 2

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Part 2 of Optin Page Sales Video Critique – BuddyPress Q&A (this post) Part 1 of Optin Page Sales Video Critique In the second part of this Outsourcing Blueprints session we are helping Anthony with a BuddyPress question. His question concerns User login in WordPress and how to redirect customers back to the dashboard. We… Continue Reading

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Optin Page Sales Video Critique – Part 1

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Part 1 of Optin Page Sales Video Critique (this post) Part 2 of Optin Page Sales Video Critique – Buddy Press Q&A In the first part of this Outsourcing Blueprints Session with Anthony we are delving into a Critique of his Optin Page Sales Video. We take a systematic approach through each slide, reviewing the… Continue Reading

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